|Posted by anonymous on March 23, 2010 at 5:50 PM|
It is common for some clients to feel reluctant about hiring a freelance designer as opposed to a design company, but there are a lot of advantages to hiring a freelance designer:
Hiring a freelance designer allows you to have a better control over the budget andcontrol costs. Many freelancersare very affordable and provide their services for a fraction of the cost of anemployee or a design/advertising firm. This is because freelance work is typically very competitive—there is little job security, and freelancers must prove themselves with each and every job. Also, remember that you won’t be paying benefits, providing office space, or purchasing equipment for afreelancer.
Often times, freelancers tend to be a lot more flexible when it comes to design ideas and time lines. They make sure they offer their clients flexible service in order to meet their design needs. Moreover, freelancers are used to working nights, weekends and holidays, so that big job that has to be done by Monday morning may not be a problem when it’s assigned to a freelancer Friday afternoon.
Outside the Box.
Freelancers won’t have the “blinders” that your employees may have after years at the company, and won’t be “too close to the subject” to offer fresh ideas and insight.
Reliability & Peace of Mind.
When a client chooses to hire a freelance designer, he/she can thoroughly look atthe portfolio and decide if that’s the kind of work that he/she is looking foror not. With a freelance designer (once hired), clients can expect the same person to start and finish their projects and continue to provide the equivalent caliber of designs based on the quality of the samples in their portfolio. Since freelance designers work for themselves, they are not going toquit the job or fire themselves. Which means quality of work will not change because the hired freelancer is the only one who will be working on theproject.
Expertise & Quality.
A good freelancer is a highly qualified professional. Good freelance designers know how to research, analyze, compile this information into comprehensive concepts and have a final product that successfully communicates in acreative/innovative way. Just because someone is a freelancer doesn’t mean they’re less qualified. Most freelancers bring skills as good as, even better than, a full-time employee, because they are constantly sharpening them in the ever changing and competitive market. Again because of the competitive nature of the freelance market, freelancers must prove themselves with each and every job by providing the best quality service and designs that they can offer.
Freelancers come from a diverse and varied background. Because they work with so many different kinds of clients, they have to be comfortable in a wide variety of industries and with subjects they know nothing about. They are generally fast learners, quick on their feet, and may bring a unique perspective to your company and its needs. There are many talented freelancers out there; most possess a college degree in Graphic Design, which will bring an entire higher level of design expertise and quality compared to their competitors.